Jennifer Lopez Stops her Fashion Line
Jennifer Lopez decided to stop producing her Sweetface fashion line. And this is after 6 years of her successful work!
The crisis has forced a number of celebrities such as Mandy Moore, Lauren Conrad. Mandy Moore has closed her Mblem line of clothes and Lauren Conrad has deferred work on new collections for an indefinite period of time
And now Jennifer Lopez joined their line and announced that she made a decision to stop the production of Sweetface.
The last collection of Sweetface was the spring 2009 clothing line, which is already available in many stores.
Despite this, the popular singer and actress will continue producing her JLO brand clothes, so there are still chances for the fans of Jennifer Lopez to wear clothes produced by her.
As we have mentioned above Sweetface was very popular during these six years and it’s a pity that it will stop after the collection Spring 2009; Jennifer Lopez started her Sweetface Fashion line in 2003 as she did with JLO brand.
«It is one of our business strategies that we have decided to stop the production of this fashion clothes line. We will come back with new things and concepts », – said Lopez.
In addition, Jennifer Lopez will add her perfume collection with new fragrance in the nearest future. There are already six fragrances which already have large success.













