Jimmy Choo Charity Photographic Competition
The famous Jimmy Choo brand has decided to produce not only more democratic products, but also actively participate in charity – at the same time inspiring his clients to be creative.
Jimmy Choo has recently announced an interesting photographic competition called “You, Your Shoes and 72″.Competition is dedicated to the creation of the charity program Project PEP, in conjunction with the fund for the Care of patients with AIDS Elton John AIDS Foundation.
Fashion brand will list a quarter of the benefit from all sales of footwear, related to this project, to the Foundation of Elton John – to help the health center Simelela centre in South Africa. A theme of the contest is simple: in South Africa those who have contracted with AIDS (e.g., as a result of rape) have only 72 hours to go to this hospital and start the treatment.
Financial aid to the hospital Simelela centre will allow it to work 24 hours and 7 days a week – that is, to help more people.
The images of the famous brand created by fans on the above mentioned topic, all interested people may send via e-mail before December 7th, 2009. Exactly 72 hours later, on December 10, the winner of the contest will be declared, which will receive as a reward, 7 pairs of shoes and 2 bags from Jimmy Choo for free.
In addition, the 100 best photographs will be shown in London at the opening ceremony of the World Project PEP. In our gallery you can see some of the already sent to the contest photographs.
