Fashion Trends

Lena Karin mono-brand boutique opened last week in one of the most innovative galleries in Moscow – «Photo-loft». The new brand “Photo-loft Fashion by Lena Karin” is an experimental art laboratory for the creation of photo goods, interior photo-devices, photo ornaments, gifts and even photo projects. 

There were many people invited: guests of the gallery, clients of brand, theater and cinema stars, and even Lena Karin’s colleagues of the creative shop . They came to support the designer and to congratulate for her success. Evelina Bledans, Tasha Strict, Egor Zaitsev, Elena Hanga, Elena Orlova, Violetta Litvinova, Tatiana Melnichenko, Diana Arbenina, Maria Kulakovsky, actor P. Fomenko were also among the guests.

Тhe gallery, where the private collection demonstration was held, miraculously seated 350 people who were not only witnesses of this happy event, but also the first to see the personal exhibition of Lena Karin, during which  30 textile paintings and photographs were displayed. There are very few photographers in the world who can create not only the artwork, but also utilitarian works of art.

There are “mind games”, which will let the boutique customers buy discounted goods or even free of charge. The managers of the gallery are pleased to play that game with their customers.

«Lena Karin is a very unusual, talented person and is always able to find an interesting approach to any fashion-statement. In each collection there is always the idea that you can read between the lines and silhouettes », – said Egor Zaitsev during the interview with the “Golos Rosii” (“Voice of Russia”).

«It is an individual approach to the creation of pictures, and beautiful clothes», – commented Evelina Bledans during an interview with MTV.

«You are an original artist, and I have not seen anything like this before», – said Violetta Litvinova personally to Lene Karin.

Lena Karin is inviting to see the world of photography and fashion «out of time» and «without any limits».